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J.JILL FALL BRAND VIDEO
Script by J. DeChristoforo Kelley
Shot by Thatcher Adams, Paris, France
Edited by Katie Hodgkins
Seen on:
JJILL.COM, @jjillstyle social media channels, YouTube, and run of site on foodnetwork.com and pioneerwoman.com
THE J.JILL WEAREVER COLLECTION REBRAND
The ask: revive the language around J.Jill's Wearever Collection with a tagline that reflects its versatile, mix-and-match, travel-ready (and virtually wrinkle-free) benefits.
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